This ground-breaking scheme is the outcome of a collaboration between the Arrels foundation and advertising agency The Cyranos Mcann, both based in Barcelona. The project combines creativity, typography and social commitment to give the homeless a voice and dignity back into their lives. All profits go towards food, shelter and social health for the people supported by the Arrels Foundation.

I was so glad to see that this fantastic initiative had gained a massive online following last year. The stunning fonts are being used by some of the world’s largest brands and are also available for you to buy at:


For more information please click here to visit the website. I have also included below, the touching film that accompanied this super project. Please support this initiative and the amazing work that the Arrels foundations are doing.