This is my recent branding and packaging design concept for
Lukie’s Farmhouse and Wadmans Family Grocer. As the desire for us to be closer
to the makers of our produce increases, the popularity of farm foods continues
to grow, creating exciting new opportunities for small businesses to compete on
a wider scale and alongside more established producers.
Key to this success is to ensure that the products branding and packaging design communicate your message, whilst understa...
I really enjoyed this article where Ilya Kalimulin has
recreated 30 household name brands for the Russian market. This is something
that has interested me for some time. You may need to translate this article,
but it is worth it! Read it here.
One of my recent branding and packaging design projects, 'LithaFlora' has been featured on packaging of the World website. The project for long time collaborator, Yolanda Methvin, required packaging for tea blends, bath salts and cleansing bars. The ‘Litha’ brand, (pronounced lee-tah) which means ‘star’ in Zulu, was created to look both high-end and to imply the health benefits of the products. The packaging needed to also be easily transferable across the range of different packagin...
A huge inflatable floating art sculpture called Kaws:
Holiday was recently towed into Hong Kong’s Victoria Harbour. Huge crowds
flocked to see the 37 metre figure that is the work of American artist Kaws
(real name Brian Donnelly), renown for his characters with X’s
for eyes. The artist comented, saying that he hoped his work will help people
to relax. This particular character, named Companion, will remain in the harbor
for a month and plays a part in the city’s art festival.
Valencia FC’s 100th anniversary logo is being challenged by DC
Comics because of the likeness with in the bat symbol. DC Comics are making
their case, based on how the Spanish football club’s logo could cause confusion
and highlighting all of DC’s European trademarks as a focus. Valencia, however
have been using a bat in it’s crest since 1921. It will certainly be
interesting to see the developments in this story. More here.