Published by Taschen the book features
approximately 6000 trademarks/logo's, focusing on the forty-year period between
1940 to 1980, a time where Paul Rand, Soul Bass and Massimo Vignelli were
changing the industry with their modernist approach to corporate identity. The
book is divided into three chapters; geometric, effect, and typographic and
then broken down further into sub divisions for style and form. The
book is set in three languages English, French and German and is available
for pre-order through Amazon.com or
the publisher Taschen, with
the release date in November of this year.
In : Books
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