The case study from the Igor Mitin Design
THE TASK /
HAPS is a hardware store. Under the marketing plan, a number of the measures have been proposed to the clients in order to increase the buyer loyalty. One of these steps is a small promotional gift fot the purchase. It has been supposed to make a present for the buyers such as the bathroom accessories and tools needed for house...
I love the use of type; breaking the serif on the brand name Seixo giving it some real identity. The finish is also beautiful, employing the use of embossed lettering and illustrative elements, texture paper stock and touches of gold foil.
On my recent trip to Bologna I came across these wonderful old Vintage Sandeman b...
This years Awards consisted of three categories: 1) under R60 a bottle; 2) over R60 a bottle and 3) labels forming a seri...
This wonderful collection of vintage and
rare beer packaging from all over the world can be seen at the Wild Clover
micro Brewery. A veritable feast for any branding and packaging
designer/vintage packaging enthusiast like myself!
The owner Ampie Kruger kindly let me take these images of the full collection of labels whilst telling me the amazing story of how it was donated to him. Apparently the original collectors wife insisted that he give this incredible treasure away!!!
Wild Clover pro...
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